The Story Behind the Name

You know that one vague memory, or maybe a few, that’s always followed you since childhood?
The kind that gets blurrier as you get older, like the soft focus of an old photograph.

Maybe it's that grainy Chuck E. Cheese printout with the red, green, or purple border.
Or riding your bike with training wheels until the nubs were basically sparks.
Or the smell of syrup and sausage links in the morning at daycare, cartoons humming in the background.
Or the first time you picked up an instrument; confident, clueless, and loud.

These moments aren’t just memories. They’re fingerprints.
Proof that you felt something once. That something in you was taking shape, even if you didn’t know it yet.

That’s what 98&Great is built on.
A bridge between who you were, and who you’re becoming.

“98” is where I started, my birth year.
“&Great” is where I’m headed, and where I hope you’re headed too.
Together, they make space for growth, reflection, and reinvention. Room to level up while still honoring where you came from.

Why I started this thing in the first place?
Funny enough, I wasn’t “the creative one” growing up. That crown went to my sister, the human paintbrush.
I had to carve my own lane and that lane led to film, photography, and storytelling.

Now, I help others do the same. Whether you’re just starting out or trying to bring a long-held idea to life, I’m here to help turn thoughts into things.

98&Great offers (and will grow to offer):

• 🎬 Workshops to help you produce and organize your ideas

• 🧠 Creative consulting to sharpen your vision

• 📄 Templates and budget tools to help you create without the chaos

• 🎥 Outsourcing support so your projects can scale

• 🚀 Plans to grow into a full-scale production studio—scripted film/TV, commercial work, camera rentals, and more

Whether you’re chasing your inner creative or trying to remember where you left it…
You’re welcome here.

98&Great is more than a brand. It’s a time machine, a blueprint, and a creative launchpad all at once.

Let’s make some magic.

More Unique Nostalgic Experiences I’ve Had

• Realizing I was lactose intolerant because I always preferred cookies with water, not milk.

• Burning my hand on chicken nugget grease during a rush hour shift at Wendy’s—my first high school job.

• Performing stand-up comedy for the first time…during my first week of college.

• Age 7. PJ’s Spiderman. Walls climbed. Family entertained.

PROD WORKSHOP UPDATES 

Anything worth it takes time…so just know we are working on this too! In an effort to not let you down, there will be no date revealed on this just yet. Excited to share more when ready. Stay tuned.

‘98&GR8 SHOE SPEC IN THE WORKS

Script’s done. Crew? Almost there.
Now we just need:
– A makeup artist who can age someone up
– One female dancer (where y’all at?)

If you’re in LA and have leads—or are the lead—don’t hold back. We’ve got magic to make.

📧 Email us at [email protected]
Subject line: "Shoe Spec for 98&GR8"

Tell us who you are and how you’d like to be part of our next cool story.